Openbridge is the Amazon compliant alternative to Reason Automation

Do you create custom marketing reports, interactive dashboards, or pre-built automated marketing reports?

No, we take a different approach. Openbridge has a relentless focus on data automation. Whether the flow of data is a daily update, hourly, weekly, or something in-between, that is our mission. Reports, dashboards, and interactive visualizations are best done by teams responsible for bringing data to life visually. We will deliver your data to a private, trusted Amazon Seller database owned by you.

Our expertise is data engineering, so we deliver Amazon automation ETL pipelines, so teams get the data they need quickly. This is why we focus on our analytics-ready data delivery to private, trusted integration destinations like Snowflake, BigQuery, Redshift, or Athena. Compliant, flexible, automated processes are where we invest our product development. Openbridge does not use scrapers, robots, or "RPA" when peforming specific task for our data pipelines.

Unlocking data allows full-service marketing agencies or a solo analyst to use a popular marketing analytics tool like Looker Studio, Tableau, Microsoft Power BI, Looker, Amazon QuickSight, SAP, Alteryx, dbt, Azure Data Factory, Qlik Sense, and many others. We automate Amazon Ads, Amazon Seller Central, and Vendor Central for hundreds of brands that are using leading visualization platforms to optimize business operations and deliver sales growth.

All automation Amazon Selling Partner and Openbridge automation software are done through official APIs; no bots are used.

How does pricing work?

We offer several different pricing plans based on the type of data connectors and destinations you want to activate. In addition to a base plan cost, you are only charged for active data pipeline(s), per day. The combination of the base plan cost and the count of active daily pipelines determines the amount you are charged each month. For more details on this topic, see the doc How Pricing and Billing Work . There are no per-user monthly cost, or costs associated with the number of rows, or compute time.

How does Openbridge compare to Reason Automation pricing?

Competitor pricing models can be challenging, unpredictable and hard to forecast. We leverage an innovative, on-demand pay-as-you-go pricing model. To see how different competitor pricing models can dramatically impact your costs compared to us, visit How The Competition Prices .

How long does it take to get up and running?

In many cases, it will be minutes. For 3rd party integrations, it will typically take 24-48 hours to set up and run. However, that timing can vary depending on a few variables. For example, there may be individual permissions, contracts, or setup required by a vendor that is outside our control which can impact timing.

When will I be charged?

We offer a 30-day, no credit card required, free trial. You will not be asked for a credit card before you start your trial, nor will you be charged during the trial. There will not be any charges unless you decide to order the service at the end of your trial. During this time, you will have access to either standard or premium data integrations or destinations according to your selected plan.

Do you support sending orders, fulfillment, ads, and other data to an Amazon seller database, cloud warehouse, or data lake?

Yes, we support the delivery of various source commerce, advertising, and marketing platforms into destinations like a BigQuery marketing data warehouse or a data lake that stores a unified digital marketing journey. By supporting destinations like Databricks, Amazon Redshift, Google BigQuery, Snowflake, Azure Data Lake, and Amazon Athena, we increase productivity and eliminate reporting hassles of manually wrangling messy files and data silos. Allowing customers the ability to use preferred tools allows them to undertake a deep-dive analysis, create customizable reports, and explore for actionable business insights without the manual labor.

Do you offer access to data Amazon does not offer through official APIs?

No, we only use official Amazon APIs. Using official APIs ensures compliance with Amazon Data Protection and Acceptable User Policies.

Amazon expressly states that granting user authorizations to Amazon Portals to manually or programmatically circumvent Amazon policies for data access violates AUP. As a result, if detected by Amazon, your Seller Central or Vendor Central account can be suspended or terminated.

Amazon Advertising prohibits developers from requesting credentials for Amazon Advertising interfaces and services (e.g., log-in credentials for the Advertising Console) for use in their applications. They state, "Never ask for or accept an Amazon Advertising Participant's access credentials for any purpose".

Scraping applications have no formal review by Amazon of security controls for the receipt, storage, usage, transfer, and storage of your data. As a result developers that use data scraping avoid the audit, review, and authorization process required for all automation solutions officially approved by Amazon for delivery via API.

What is a data pipeline?

A data pipeline reflects n automated processes from a specific data source to a target data destination. A pipeline includes any automated workflows needed to complete those processes. Openbridge is an Amazon SP-API and Advertising pipeline automation tool, eliminating repetitive tasks, human error, and lack of consistency due to messy data wrangling.

For example, you have two Amazon accounts, and you want business sales reports data delivered to BigQuery. Each account would reflect a unique resource. These two resources would equal two data pipelines, one for each Amazon seller account and sales report delivered to BigQuery.

Another example is Amazon Advertising. If you have ten Amazon Advertising profiles that you want to deliver to AWS Redshift, this would equal ten data pipelines, one automated system for each Amazon Advertising profile ID.

How many pipelines can I activate?

You can add as many as you need. If you manage a large number of accounts and want to consolidate the data from each, reach out to us for some tips and best practices to find efficiency to set up that type of configuration.

What is the difference between Standard, Premium, or Enterprise services?

We offer several connectors and destinations as "Standard" services. All plans include these types of automation technology services. Another tier of connector and destination are offered as "Premium" services.

Premium services are more complex, advanced, and require additional development resources. A premium connector or destination will be marked as such with the required .

Enterprise, or third-party integrations, which are only available to users with Enterprise plans. Pricing for Enterprise varies according to each vendor's procedures and policies.

Do you charge for data lake or warehouse infrastructure?

No, there are no charges from Openbridge for your data lake or cloud warehouse. Any charges are directly billed by the data lake or warehouse provider (i.e., Amazon, Google, Microsoft, or Snowflake). They will directly bill you.

Does your analytics-ready Amazon seller automation software support tools like Tableau, Power BI, or Looker Studio?

Yes, we handle the Amazon automation to a private data warehouse or data lake. At our core, we focus on automation in Amazon, from orders to ads. Our Amazon full automation, code-free integrations cover Amazon Seller Central, Amazon Vendor Central, and Amazon Advertising. Undertake deep dives into Brand, Retail, and Advertising data. Since we unify all your data into a private Amazon Seller database (or Vendor database), you are always in control of your data. See our doc on Analytics-Ready: Freedom to Connect Your Data Tools for more information on how we support data as a strategic asset for your Ecommerce business.

What happens when the trial period ends?

At the end of the 30-day trial, you must switch to a paid plan to continue service. If you do not proceed with a paid plan, any integrations you set up will be paused. The data we collect and delivered will remain in your data lake or warehouse.