Competitor pricing can be challenging, unpredictable and hard to forecast. See how different pricing models can dramatically impact your costs.
Active row pricing models are based on the cost per updated row. Every time a new Amazon Advertising profile, Amazon Seller Central account, Amazon Vendor Central account, or Google Ads account is activated, the monthly count of active rows increases.
For instance, if someone has 20 Amazon Advertising accounts, which are gathering data from several Sponsored Display, Sponsored Product and Sponsored Brand data feeds, they generate nearly 100 million rows each month. Out of that total, there are approximately 500,000 active rows per account, which amounts to 10 million total active rows per month across all 20 accounts. Therefore, the user is only charged for active rows, not the total number of rows. The estimated cost for 10 million rows per month would be roughly $3,000 or $36,000 per year.
typical per month costs
typical per year costs
average cost per day
In the previous example, pricing was based solely on row counts. However, the Row + Gigabyte pricing model incorporates another variable: the volume of data. Whenever a new Amazon Advertising profile, Amazon Seller Central account, or Google Ads advertiser is activated, both the row count and the volume of data increase which impacts the overall cost.
Using our 20 Amazon Advertising accounts, which are collecting data from various Sponsored Display, Sponsored Product, and Sponsored Brand data feeds, they generate approximately 5 million rows per account, amounting to a total of 100 million rows per month. Additionally, 200 GB of data would be processed. Taking into account both the row count and the volume of data, the estimated cost per month would be around $2,400 or $28,800 per year.
typical per month costs
typical per year costs
average cost per day
Unlike pricing models that are based on row, compute, or storage, this particular model uses accounts and tables as its main variables. As the number of accounts grows, so does the table count.
Continuing with our 20 Amazon Advertising accounts, which are gathering data from various Sponsored Display, Sponsored Product, and Sponsored Brand data feeds. This would require a corresponding quantity of account tables. The estimated cost for account tables, per month, for 20 Amazon Advertising profiles would be approximately $2,000, which equates to $24,000 per year.
typical per month costs
typical per year costs
average cost per day
Ad or revenue pricing model differs from other models in that they operate based on how much financial metrics are for your business. Under this model, companies or clients pay a proportion of their total advertising (or sales) directly to the service provider. This method incentivizes the service to maximize the ad spend to grow revenue.
In the case of 20 Amazon Advertising accounts running Sponsored Display, Sponsored Product, and Sponsored Brand advertising, the monthly ad budget exceeds $100K. Based on a percentage of Ad spend and typical platform fees, the monthly charges would be approximately $3,500, which equates to $42,000 per year. It is important to note that the fluctuation of ad spend can lead to varying service charges, making it difficult to plan and maintain a fixed marketing budget.
typical per month costs
typical per year costs
average cost per day
This pricing model differs from the row, storage, table, or account-based models in that it operates on the basis of abstract metrics like "CPU" or "Point" credits. These credits represent a usage fee for running a specific task, such as collecting data from Amazon Advertising profiles, Amazon Seller Central accounts, Google Ads, and other sources. The actual number of credits required to complete a task is only known after the task has been carried out.
In the case of 20 Amazon Advertising accounts, which are gathering data from multiple Sponsored Display, Sponsored Product, and Sponsored Brand data feeds, a substantial number of credits may be necessary each day to perform these tasks. Processing 100 million rows of data and 200 GB of data would require over 3,000 credits, costing around $2,600 per year or $31,000 annually.
typical per month costs
typical per year costs
average cost per day
This pricing model is different from others in that it requires a discussion with a sales team to obtain a quote. The quotes are usually based on a core set of requirements, with built-in cost tiers that kick in if you exceed the agreed-upon usage thresholds.
Our 20 Amazon Advertising accounts, which are collecting data from various Sponsored Display, Sponsored Product, and Sponsored Brand data feeds, would require that you negotiate a rate as part of an annual contract. A contract tier may stipulate that each additional 10 Amazon Ad accounts will incrementally cost a percentage of the yearly contract. Consequently, the cost per month and per year may vary significantly depending on the agreed-upon terms.
typical per month costs
typical per year costs
average cost per day
Our convenient pay-as-you-go pricing makes budgeting a breeze. Running 20 Sponsored Product pipelines daily, the average cost is about .36¢ per pipeline, per day.
You have 20 daily Sponsored Product pipelines.
All 20 Sponsored Product data pipelines are running every day, for 30 days.
Total monthly cost for automating 20 Sponsored Product data feeds
Take things to the next level, get inspired, and go faster with automation for data-driven teams.